



This brand specializes in producing mushroom popcorn renowned for its exceptional crispiness and delectable taste. Their product line features three enticing flavors: salted vinegar, ketchup, and cheese. Each flavor is designed to tantalize taste buds and offer a unique snacking experience.
Popich
2021
COLOR PALETTE
We employed a contemporary color palette to embark on the design process, infusing the packaging with a minimalist yet captivating character—a dragon enjoying and indulging in popcorn. This creative design approach ensures that the packaging not only stands out but also communicates the fun and delightful nature of the product.
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CHARACTER
Our efforts extended to creating a bilingual logo and meticulously designing the packaging to command attention on store shelves. Additionally, we introduced a captivating dragon as the central visual identity across all promotional materials and advertisements. This dragon character serves as a cohesive and compelling representation of the brand, enhancing its appeal and recognition in a competitive market.